Enilsa Skin Essentials
2020 – present
Web Design & Development, Ecommerce, Branding, Marketing, Product Design
Enilsa Skin Essentials is an Acne and Anti-Aging clinic located in Killeen, TX. The clinic was founded in 2015 by Enilsa Brown, a prominent aesthetician on Youtube with over 700,000 subscribers and tens of thousands of active fans on social media.
We began working with Enilsa in January 2020. We built a website and ecommerce for Enilsa to better promote her clinic's services online and nationally launch her new skincare product line, Enilsa Advanced Acne System. We developed a custom preordering system to enable her customers to reserve products before an exclusive launch.
We presently oversee the art direction, design and printing of her product line, taking into account manufacturing and production costs to maximize profits. Part of a larger online marketing strategy, we assist Enilsa with branding strategy, social media and email marketing, business analytics and ad campaigns. We've successfully increased Enilsa's Youtube ad revenue by over 500%.
In 2021, following an overwhelmingly successful product launch, we helped Enilsa product and launch a new airless bottle design. We also provided creative direction for a video shoot that lead to the creation of 4 promotional videos featuring her clinic and product line.
Our skills and expertise, combined with Enilsa's good business sense and charisma, has kept her company afloat amidst the COVID-19 crisis. During this challenging period and in spite of having to close her clinic to the public, she was able to sustain her income and grow her product line and online sales exponentially.